{"id":744,"date":"2023-05-23T21:51:23","date_gmt":"2023-05-23T21:51:23","guid":{"rendered":"https:\/\/heypr.com\/?p=744"},"modified":"2024-03-24T19:03:55","modified_gmt":"2024-03-24T19:03:55","slug":"e-commerce-crm-system-boosts-business-results","status":"publish","type":"post","link":"https:\/\/heypr.com\/e-commerce-crm-system-boosts-business-results\/","title":{"rendered":"E-commerce CRM System boosts business results"},"content":{"rendered":"\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_65 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/heypr.com\/e-commerce-crm-system-boosts-business-results\/#Introduction\" title=\"Introduction\">Introduction<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/heypr.com\/e-commerce-crm-system-boosts-business-results\/#Benefits_of_e-commerce_crm_system\" title=\"Benefits of e-commerce crm system:\">Benefits of e-commerce crm system:<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/heypr.com\/e-commerce-crm-system-boosts-business-results\/#Centralized_Customer_Data_Management\" title=\"Centralized Customer Data Management\">Centralized Customer Data Management<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/heypr.com\/e-commerce-crm-system-boosts-business-results\/#Enhanced_Customer_Engagement_via_CRM\" title=\"Enhanced Customer Engagement via CRM\">Enhanced Customer Engagement via CRM<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/heypr.com\/e-commerce-crm-system-boosts-business-results\/#Streamlined_Order_and_Inventory_Management\" title=\"Streamlined Order and Inventory Management\">Streamlined Order and Inventory Management<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/heypr.com\/e-commerce-crm-system-boosts-business-results\/#Key_Features_to_Look_for_in_an_E-commerce_CRM_system\" title=\"Key Features\u00a0to Look for in an E-commerce CRM system\">Key Features\u00a0to Look for in an E-commerce CRM system<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/heypr.com\/e-commerce-crm-system-boosts-business-results\/#Integration_with_online_sales_Platforms\" title=\"Integration with online sales Platforms\">Integration with online sales Platforms<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/heypr.com\/e-commerce-crm-system-boosts-business-results\/#CRM_Marketing_Automation_Capabilities\" title=\"CRM Marketing Automation Capabilities\">CRM Marketing Automation Capabilities<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/heypr.com\/e-commerce-crm-system-boosts-business-results\/#Customer_Segmentation_and_Personalization\" title=\"Customer Segmentation and Personalization\">Customer Segmentation and Personalization<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/heypr.com\/e-commerce-crm-system-boosts-business-results\/#Challenges_in_CRM_Implementation_for_E-commerce_Businesses\" title=\"Challenges in CRM Implementation for E-commerce Businesses\">Challenges in CRM Implementation for E-commerce Businesses<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/heypr.com\/e-commerce-crm-system-boosts-business-results\/#Data_Integration\" title=\"Data Integration\">Data Integration<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/heypr.com\/e-commerce-crm-system-boosts-business-results\/#Data_Security_and_Privacy\" title=\"Data Security and Privacy\">Data Security and Privacy<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/heypr.com\/e-commerce-crm-system-boosts-business-results\/#Adoption_and_Training\" title=\"Adoption and Training\">Adoption and Training<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/heypr.com\/e-commerce-crm-system-boosts-business-results\/#Recommended_CRM_Solutions_for_E-commerce_Businesses\" title=\"Recommended CRM Solutions for E-commerce Businesses\">Recommended CRM Solutions for E-commerce Businesses<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/heypr.com\/e-commerce-crm-system-boosts-business-results\/#Salesforce_Commerce_Cloud\" title=\"Salesforce Commerce Cloud\">Salesforce Commerce Cloud<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/heypr.com\/e-commerce-crm-system-boosts-business-results\/#HubSpot_CRM\" title=\"HubSpot CRM\">HubSpot CRM<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/heypr.com\/e-commerce-crm-system-boosts-business-results\/#Zoho_CRM\" title=\"Zoho CRM\">Zoho CRM<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/heypr.com\/e-commerce-crm-system-boosts-business-results\/#Conclusion\" title=\"Conclusion\">Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n<h3 class=\"wp-block-heading\" id=\"introduction\"><span class=\"ez-toc-section\" id=\"Introduction\"><\/span><strong>Introduction<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>E-commerce CRM Systems are slowly taking the stage in a huge business domain driving billions of sales worldwite &#8211; this is the E-commerce domain. In the rapidly evolving world of e-commerce, maintaining strong customer relationships is crucial for success. Online sales businesses need a comprehensive <a href=\"https:\/\/heypr.com\/crm-solution-what-is-it-and-how-to-implement-one\/\" data-type=\"post\" data-id=\"754\">Customer Relationship Management<\/a> (CRM) solution to effectively manage customer interactions, enhance sales, and implement effective e-commerce sales strategies. <\/p>\n\n\n\n<p>An e-commerce CRM system tailored to the unique needs of the online store industry offers numerous benefits that can significantly impact the bottom line. In this article, we will explore the importance of <a class=\"thirstylink\" rel=\"nofollow sponsored\" target=\"_blank\" title=\"Zoho CRM Plus\" href=\"https:\/\/heypr.com\/go\/zoho-crm-plus\/\" data-shortcode=\"true\">CRM for e-commerce businesses<\/a>, discuss key features to look for in a CRM solution, and highlight major CRM softare solutions that cater specifically to the e-business domain.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"benefits-of-crm-for-e-commerce-businesses\"><span class=\"ez-toc-section\" id=\"Benefits_of_e-commerce_crm_system\"><\/span><strong>Benefits of <\/strong>e-commerce crm system<strong>:<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"centralized-customer-data-management\"><span class=\"ez-toc-section\" id=\"Centralized_Customer_Data_Management\"><\/span><strong>Centralized Customer Data Management<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>One of the primary benefits of a <a href=\"https:\/\/heypr.com\/crm-solution-what-is-it-and-how-to-implement\/\" data-type=\"post\" data-id=\"754\">CRM solution<\/a> for the online store is the ability to centralize customer data. A robust CRM system allows businesses to capture and store customer information such as purchase history, preferences, and contact details in a single, easily accessible database. This centralized view of customer data enables businesses to gain valuable insights into customer behavior, segment their customer base, and personalize marketing efforts.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"enhanced-customer-engagement\"><span class=\"ez-toc-section\" id=\"Enhanced_Customer_Engagement_via_CRM\"><\/span><strong>Enhanced Customer Engagement via CRM<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>A CRM solution empowers e-trade businesses to engage with customers in a more personalized and targeted manner. By leveraging customer data, businesses can send relevant product recommendations, personalized offers, and targeted marketing campaigns. This level of customization not only enhances the customer experience but also increases the likelihood of repeat purchases and customer loyalty.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"streamlined-order-and-inventory-management\"><span class=\"ez-toc-section\" id=\"Streamlined_Order_and_Inventory_Management\"><\/span><strong>Streamlined Order and Inventory Management<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Efficient order and inventory management are critical for e-commerce sales strategies. A CRM system integrated with sales platforms can automate order processing, track shipments, and manage inventory levels in real-time. This streamlines operations, reduces manual errors, and ensures timely delivery, leading to improved customer satisfaction and optimized deal stages in the e-commerce sales process. Last but not least the sales opportunities crm helps close more deals out of them.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"key-features-to-look-for-in-an-e-commerce-crm-solution\"><span class=\"ez-toc-section\" id=\"Key_Features_to_Look_for_in_an_E-commerce_CRM_system\"><\/span><strong>Key Features\u00a0to Look for in an E-commerce CRM system<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"integration-with-e-commerce-platforms\"><span class=\"ez-toc-section\" id=\"Integration_with_online_sales_Platforms\"><\/span><strong>Integration with online sales Platforms<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>A Customer relationship management solution should seamlessly integrate with popular industry platforms like Shopify, WooCommerce, or Magento. This integration allows for automatic synchronization of customer data, orders, and inventory, eliminating the need for manual data entry and ensuring accurate information across systems.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"marketing-automation-capabilities\"><span class=\"ez-toc-section\" id=\"CRM_Marketing_Automation_Capabilities\"><\/span><strong>CRM Marketing Automation Capabilities<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>An effective CRM for online sales should offer marketing automation features such as email marketing, lead nurturing, and campaign management. These features enable businesses to create targeted and <a class=\"thirstylink\" rel=\"nofollow sponsored\" target=\"_blank\" title=\"Pipedrive CRM Software\" href=\"https:\/\/heypr.com\/go\/pipedrive-crm-software\/\" data-shortcode=\"true\">automated marketing campaigns<\/a>, segment customer lists, and track campaign performance.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"customer-segmentation-and-personalization\"><span class=\"ez-toc-section\" id=\"Customer_Segmentation_and_Personalization\"><\/span><strong>Customer Segmentation and Personalization<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Look for a CRM solution that provides robust <a class=\"thirstylink\" rel=\"nofollow sponsored\" target=\"_blank\" title=\"Pipedrive CRM Software\" href=\"https:\/\/heypr.com\/go\/pipedrive-crm-software\/\" data-shortcode=\"true\">customer segmentation<\/a> capabilities. The ability to segment customers based on their purchase history, preferences, and demographics allows businesses to create personalized marketing campaigns and deliver tailored experiences.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"challenges-in-crm-implementation-for-e-commerce-businesses\"><span class=\"ez-toc-section\" id=\"Challenges_in_CRM_Implementation_for_E-commerce_Businesses\"><\/span><strong>Challenges in CRM Implementation for E-commerce Businesses<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>While implementing a CRM solution can bring numerous benefits, e-businesses may encounter certain challenges. <a href=\"https:\/\/heypr.com\/main-7-challenges-for-a-crm-project-in-smb-and-how-to-deal\/\" data-type=\"post\" data-id=\"764\">These challenges<\/a> include:<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"data-integration\"><span class=\"ez-toc-section\" id=\"Data_Integration\"><\/span><strong>Data Integration<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p><a href=\"https:\/\/heypr.com\/the-main-10-benefits-for-smbs-of-using-a-saas-crm\/\" data-type=\"post\" data-id=\"766\">Integrating CRM<\/a> with existing e-business systems and databases can be complex. Ensuring seamless data flow between platforms and resolving data compatibility issues require careful planning and technical expertise.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"data-security-and-privacy\"><span class=\"ez-toc-section\" id=\"Data_Security_and_Privacy\"><\/span><strong>Data Security and Privacy<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Onlone trade businesses handle sensitive customer data, and ensuring its security is of utmost importance. Implementing proper security measures, such as encryption and access controls, is crucial to protect customer information and comply with data protection regulations.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"adoption-and-training\"><span class=\"ez-toc-section\" id=\"Adoption_and_Training\"><\/span><strong>Adoption and Training<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Getting employees to embrace and effectively use a new CRM system can be a challenge. Providing comprehensive training and support to employees is essential to ensure smooth adoption and maximize the system\u2019s benefits.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"recommended-crm-solutions-for-e-commerce-businesses\"><span class=\"ez-toc-section\" id=\"Recommended_CRM_Solutions_for_E-commerce_Businesses\"><\/span><strong>Recommended CRM Solutions for E-commerce Businesses<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>When it comes to CRM solutions tailored for digital sales, several options stand out. Here are three notable CRM solutions:<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"salesforce-commerce-cloud\"><span class=\"ez-toc-section\" id=\"Salesforce_Commerce_Cloud\"><\/span><strong>Salesforce Commerce Cloud<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>With its robust commerce capabilities and seamless integration with Salesforce CRM, Commerce Cloud offers a comprehensive solution for online stores. It provides tools for personalization, marketing automation, and order management, empowering businesses to deliver exceptional customer experiences.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"hubspot-crm\"><span class=\"ez-toc-section\" id=\"HubSpot_CRM\"><\/span><strong>HubSpot CRM<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>HubSpot CRM is a popular choice for online sales businesses due to its user-friendly interface and comprehensive set of features. It offers integration with popular e-commerce platforms and provides tools for contact management, lead nurturing, email marketing, and customer analytics. HubSpot\u2019s CRM is known for its scalability and the ability to grow alongside your business.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"zoho-crm\"><span class=\"ez-toc-section\" id=\"Zoho_CRM\"><\/span><strong>Zoho CRM<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p><a class=\"thirstylink\" rel=\"nofollow sponsored\" target=\"_blank\" title=\"Zoho CRM Plus\" href=\"https:\/\/heypr.com\/go\/zoho-crm-plus\/\" data-shortcode=\"true\">Zoho CRM<\/a> is a versatile CRM software solution that caters to the needs of the industry. It offers features like lead and contact management, sales pipeline tracking, and marketing automation. With its integration options, Zoho CRM allows for seamless connection with online sales platforms and other tools, ensuring smooth data flow and streamlined processes.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"conclusion\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span><strong>Conclusion<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>In the competitive landscape of the e-industry, having robust Customer relationship software is crucial for businesses aiming to succeed and thrive. The benefits of using CRM in the e-commerce industry, such as centralized customer data management, enhanced customer engagement, and streamlined order and inventory management, cannot be overstated. By leveraging CRM features tailored to the online sales domain, businesses can optimize their sales strategy, improve customer satisfaction, and drive business growth.<\/p>\n\n\n\n<p>Choose a CRM solution that aligns with your business goals, integrates seamlessly with your e-commerce platform, and provides the necessary tools to optimize your sales and customer management processes. With the right CRM solution in place, your commerce business can thrive, cultivate customer relationships, and stay ahead in today\u2019s competitive market. Remember to explore the recommended CRM solutions mentioned in this article, such as Salesforce Commerce Cloud, HubSpot CRM, and Zoho CRM. These solutions have proven track records in the e-commerce industry and offer features that align with the specific needs of online businesses.<\/p>\n\n\n\n<p>However, it\u2019s important to be aware of the potential challenges that may arise during CRM implementation, such as data integration, security and privacy concerns, and employee adoption. By addressing these challenges proactively and partnering with the right CRM solution provider, e-businesses can maximize the value and benefits of their CRM investment. Remember, selecting the right CRM softwre for your online store depends on your specific needs, budget, and scalability requirements. We encourage you to thoroughly evaluate each option and consider factors such as integration capabilities, pricing, customer support, and scalability.<\/p>\n\n\n\n<p><strong>Disclaimer:<\/strong>&nbsp;The affiliate links provided in this article are for informational purposes only. We may receive affiliate commissions if you make a purchase through these links, at no additional cost to you.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Introduction E-commerce CRM Systems are slowly taking the stage in a huge business domain driving billions of sales worldwite &#8211; this is the E-commerce domain. In the rapidly evolving world of e-commerce, maintaining strong customer relationships is crucial for success. Online sales businesses need a comprehensive Customer Relationship Management (CRM) solution to effectively manage customer &#8230; <\/p>\n<p class=\"read-more-container\"><a title=\"E-commerce CRM System boosts business results\" class=\"read-more button\" href=\"https:\/\/heypr.com\/e-commerce-crm-system-boosts-business-results\/#more-744\" aria-label=\"Read more about E-commerce CRM System boosts business results\">Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":2122,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"_links":{"self":[{"href":"https:\/\/heypr.com\/wp-json\/wp\/v2\/posts\/744"}],"collection":[{"href":"https:\/\/heypr.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/heypr.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/heypr.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/heypr.com\/wp-json\/wp\/v2\/comments?post=744"}],"version-history":[{"count":11,"href":"https:\/\/heypr.com\/wp-json\/wp\/v2\/posts\/744\/revisions"}],"predecessor-version":[{"id":2425,"href":"https:\/\/heypr.com\/wp-json\/wp\/v2\/posts\/744\/revisions\/2425"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/heypr.com\/wp-json\/wp\/v2\/media\/2122"}],"wp:attachment":[{"href":"https:\/\/heypr.com\/wp-json\/wp\/v2\/media?parent=744"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/heypr.com\/wp-json\/wp\/v2\/categories?post=744"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/heypr.com\/wp-json\/wp\/v2\/tags?post=744"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}